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NewsHeidi Parfrey Joins Sandel Avionics As Marketing CoordinatorExperienced brand marketing specialist will help with Sandel's anticipated new-product introductions for 2008Vista, CA, (November 26, 2007) - Sandel Avionics, the leader in retrofit avionics, has expanded its marketing staff, hiring Heidi Parfrey, an experienced marketer of electronics and computerized systems, as a marketing coordinator. Ms. Parfrey has more than ten years of experience in the embedded computer technology sector, working with small form factor modules, advanced blades, standard systems and custom design solutions. Her initial responsibilities will include assisting with the launch of several new products from Sandel that are scheduled for introduction in 2008. "We're delighted to have someone of Heidi's skills and experience join us at this exciting time," said Dar Mardan, Sandel's COO. "With her extensive background in technology marketing, Heidi will enable Sandel to provide more information and greater program support to our dealer network, and will also help develop ways for our sales staff to operate more efficiently as we expand our product portfolio," he added. A native of LaPlace, LA, Ms. Parfrey has lived in the San Diego area for the past 17 years. Sandel Avionics, located in Vista, California, is a privately held company that provides compact integrated display systems for general aviation, business aviation, air transport and regional, and rotary-wing aircraft. Recent successes include the company's best-selling, turbine-class ST3400 TAWS, and a suite of 4-ATI LED-backlit attitude and navigation displays. Additional information can be found online at www.sandel.com. |
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